New Road Hotel London Exterior photoNew Road Hotel London Interior photoNew Road Hotel London Exterior photo
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From137US$ /night
Check-in
11Jun2026Select date
Check-out
12Jun2026Select date
Rooms and Guests2 Guests, 1 Room
Key details

Hotel overview and key features

103-107 New Road Whitechapel, London, United Kingdom
-
Steps from Whitechapel Gallery
Great
8.2
8.3
/10
3.4
/5

Stylish Boutique Hotel in Whitechapel with Rooftop Hot Tub

Amenities

New Road Hotel offers 79 boutique-style bedrooms housed in a restored textile factory. Guests can access complimentary hot beverages from vending machines available on each floor. The hotel includes social zones for live music and games, as well as an all-day cocktail bar.

Rooms

All rooms feature original exposed brickwork and large windows, providing an abundance of natural light. The hotel's Loft rooms include unique options like private hot tubs and terraces with impressive views of London's skyline. Each room is equipped with a 49' flatscreen TV and rainfall showers for added comfort.

Location

Located just a 3-minute walk from Whitechapel tube station, New Road Hotel provides easy access to central London and major attractions. Nearby, guests can explore the renowned markets of Spitalfields and Brick Lane. The hotel is a short distance from cultural landmarks like the Whitechapel Gallery and The Tower of London.

Wellness

Guests can enhance their well-being at the hotel's fitness studio, featuring yoga classes and personal training sessions. The fitness area is complemented by a terrace that offers scenic views during workout sessions. Personal trainers offer guidance to help guests meet their fitness goals.

Dining

Dining is provided by Mr White's English Chophouse, created by acclaimed chef Marco Pierre White. The menu combines traditional English chophouse fare with French influences. A range of hearty meat dishes are available, ensuring a fulfilling dining experience on-site.

Highlights

Location: 3-minute walk from Whitechapel tube station

Dining: Mr White's English Chophouse

Rooms: Loft + Hot Tub with terrace options

Wellness: fitness studio & yoga terrace

“This converted textile factory maintains a trendy, laid-back atmosphere, which is rare in London's often-uninspired hotel scene. I noted the hotel's clever design incorporates exposed brick and local heritage and a location near Whitechapel station makes getting around seamless. It's a smart choice, especially for those who appreciate a bit of style without the fuss.”
Hotel logo
Amelia BrooksLead Hotel Editor at Hotelairport
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Choose your ideal room style

Choose from family rooms, suites, flexible cancellation & more
Double Room Spa Bath
2 persons
155 sq. feet 
1 Double bed
Shower
Heating
Deluxe Double Room Terrace
2 persons
155 sq. feet 
1 King-size bed
Shower
Heating
Standard Double Room
2 persons
155 sq. feet 
1 Double bed
Shower
Heating
Superior King Room
2 persons
165 sq. feet 
1 King-size bed
Shower
Heating
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Prices and Availability

Check availability and prices for your travel dates right now!

Facilities

Stay relaxed and refreshed just minutes from the airport
Facilities: Great
8.3/10Review score

General

  • No smoking on site
  • Wi-Fi
  • Safe deposit box
  • 24-hour reception
  • VIP check-in/ -out
  • Express check-in/ -out
  • No pets allowed
  • Rooms/ Facilities for disabled
  • Wheelchair access
  • 24-hour security
  • Luggage storage
  • Allergy-free rooms
  • Lift
  • Coffee shop
  • Vending machines
  • Smoke detectors
  • Fire extinguishers
  • Key card access
  • Key access

Sports & Fitness

  • Fitness club
  • Billiard tables
  • Yoga class
  • Sports trainer

Services

  • Housekeeping
  • Dry cleaning
  • Tours/Ticket assistance
  • Welcome drink
  • Happy hour

Dining

  • Restaurant
  • Snack bar
  • Bar/ Lounge area
  • Special diet menus

Business

  • Business centre
  • Meeting/ Banquet facilities
  • Fax/Photocopying

Children

  • Cots
  • Children's menu
  • Game room

Facilities for people with disabilities

  • Toilet for disabled
  • Bathroom for disabled

Spa & Leisure

  • Leisure/ TV room

Room features

  • Air conditioning
  • Heating
  • Soundproofed rooms
  • Sitting area
  • Terrace
  • Garden furniture
  • Ironing facilities

Bathroom

  • Free toiletries
  • Sink

Media

  • Flat-screen TV

Room decor

  • Parquet floor
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Dining Onsite

At New Road Hotel, dining is marked by a fusion of local flavors and classic British fare, all served in a modern yet inviting atmosphere. Guests can indulge at Mr White's English Chophouse, where vibrant culinary experiences are crafted with passion and flair, making every meal a delight to remember.
New Road Hotel London Restaurant photo
New Road Hotel London Restaurant photo
New Road Hotel London Restaurant photo

Mr White's English Chophouse

British Steakhouse
Ambiance
Modern and family-friendly, with the charm of a casual eatery and a theatre kitchen that showcases culinary artistry.
Key Offerings
Guests are treated to a variety of brasserie classics emphasizing meat, including four distinct burgers, a mixed grill, and a selection of fine steaks complemented by sides and starters.
Reservation
Recommended
Open daily from 12:30 to 21:30 for lunch and dinner.

Location info

103-107 New Road Whitechapel, London, United Kingdom
Map view
103-107 New Road Whitechapel, London, United Kingdom
Nearby
Whitechapel Bell Foundry
1100 ft
Restaurants
Tayyabs
400 ft
83 Fieldgate Street Whitechapel
Creams Cafe Whitechapel
200 ft
Rai House 89-99 New Road Whitechapel
Dessert Island
300 ft
99 Fieldgate Street
Sushi N Sashimi Restaurant
700 ft
219 Whitechapel Road Whitechapel
Maedah Grill
900 ft
42 Fieldgate Street
Baraka Eatery
2200 ft
38-40 Whitechapel Road London E1 1JX
Dilpasand Restaurant
1300 ft
111-113 Commercial Road
Area 52
1300 ft
176 Commercial Road
Explore London
Local Insights
Top Attractions
Activities
Dining
Entertainment
Whitechapel Bell Foundry
Whitechapel Bell Foundry
5 minutes' walk
Historic bell foundry known for casting Big Ben's bell. Tours provide insights into its storied past.
Tower of London
Tower of London
25 minutes' walk
Iconic castle and UNESCO World Heritage Site. Explore history and view the Crown Jewels inside.
The Shard
The Shard
25 minutes' walk
Renowned skyscraper with stunning views. Experience London's skyline from its observation deck.
Borough Market
Borough Market
25 minutes' walk
Vibrant food market offering fresh produce and gourmet street food. Delight in unique flavors and local specialties.
Brick Lane Street Art Tour
12 minutes' walk
A guided tour showcasing vibrant street art and murals in the area. Great for culture lovers and photographers.
Yoga at The Apple Tree
15 minutes' walk
Relaxing yoga classes in a welcoming environment. Suitable for all levels; pre-book your spot to join.
City Climbing Adventure
10 minutes' drive
Thrilling urban climbing experiences on iconic building facades. Book in advance for an exhilarating view of the city.
Tayyabs
Tayyabs
2 minutes' walk
Famous for authentic Pakistani cuisine, particularly grilled meats. Casual atmosphere; reservations recommended.
Sahara Grill Whitechapel
2 minutes' walk
Serves a diverse menu of delicious Middle Eastern dishes. Enjoy a vibrant dining experience close to the hotel.
Creams Cafe Whitechapel
Creams Cafe Whitechapel
1 minute' walk
Charming dessert café known for its indulgent sweet treats, including gelato and crepes. Perfect for a quick sweet fix.
Old Spitalfields Market
Old Spitalfields Market
14 minutes' walk
Lively market with an array of shops, food stalls, and entertainment options. Great place for all-age fun.
The Old Blue Last
15 minutes' walk
Eclectic music venue hosting live shows and events. Known for its upbeat atmosphere; check their schedule for performances.
Getting around
City Centre
London8 min  ·  2.9 mi
Airports
London City (LCY)15 min  ·  5.8 mi
London Heathrow (LHR)49 min  ·  20.0 mi
Train
Bethnal Green Railway Station10 min  ·  2700 ft
Fenchurch Street Station16 min  ·  4300 ft
Underground
Whitechapel4 min  ·  1000 ft
Bus
Bus stop5 min  ·  1400 ft
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Check Rates
Property information and rules
Check-in
from 15:00-23:59
Check-out
from 01:00-11:00
Guest Parking
No parking available.
Internet
Wireless internet is available in the entire hotel for free.
Breakfast
You can start your day with a full breakfast, which costs GBP16.95 per person per day. 
Pets
Pets are not allowed.
Languages
English, German, Spanish, Italian, Dutch, Romanian, Arabic, Bengali, Tagalog / Filipino
Number of floors:
4
Number of rooms:
80

Guest scores and detailed hotel feedback

Past guest experiences and opinions
Review summary
Based on recent reviews
Powered by AI
New Road Hotel is a modern and affordable gem conveniently located near the Whitechapel tube station, making it easy to reach central London in about 20 minutes. The rooms are noted for their contemporary style, comfort, and surprisingly spacious layout. Some guests have mentioned noise from the street can be noticeable, especially on lower floors. Guests can enjoy free unlimited tea, coffee and hot chocolate and some rooms feature a huge shower.
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Review score
Based on 1373 verified reviews
8.1/10
Great
83%
Recommend
Staff
8.8/10
Cleanliness
8.6/10
Location
7.8/10
Value for money
8.0/10
Pros
Welcoming receptionists
Comfortable bed
Helpful staff
Cons
Building work
Small rooms
Scary area
Guest reviews
based on 1373 reviews
8.1/10
based on 2684 reviews
8.2/10
Elliot from United Kingdom
Single
Superior King Room
3 nights in November 2025
|
Reviewed: January 16, 2026
8.5/10

Modern Hotel Near Tube

central locationefficient staffcomplimentary beveragesblackout blinds
Location suited my visit to the East End well. Staff at reception was efficient. The hotel has complimentary tea and coffee on each floor. The room has blackout blinds that worked effectively.
Service
9/10
Staff was available at the front desk. The check-in process was straightforward and quick. Staff responded to requests promptly. I got what I needed when I asked.
Rooms
8/10
The room design was modern. The bed had good pillows. The room included big towels. The temperature controls in my room functioned well. I could adjust it as needed.
Facilities
9/10
The hotel provides a yoga facility on the rooftop. This is a good amenity. The common areas offer comfortable seating. I saw a billard table for recreation.
Dining
8/10
Breakfast included actual breakfast dishes. It wasn't a buffet. The restaurant provided a good selection. The restaurant menu had interesting options at lunchtime. The food was tasty.
0 Helpful
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David from United Kingdom
Single
Superior King Room
3 nights in November 2025
|
Reviewed: January 11, 2026
9/10

amazing stay. i'd come back!

cooked optionscoffee access
the breakfast was good. i mean, the choices were great! i loved the cooked options, and the service was speedy. every floor had tea and coffee so i didn't have to go far for my caffeine fix
0 Helpful
Luna from Spain
Single
Deluxe Double Room Terrace Hot Tub
3 nights in November 2025
|
Reviewed: January 11, 2026
9.5/10

amazing experience in hotel!

free arcadeclean poolconvenient location
Oh my gosh, this hotel rocks! the free arcade games was so fun, i played for hours! the pool was super clean, a real nice bonus. i loved the location. It was close to everything i wanted to see.
the hot drinks machine needed refills.
Dining
9/10
The restaurant provides a nice menu with well prepared food, i enjoy the bar restaurant with happy hour. It's a total delight! the pizza service available until 3am is an excellent perk for late night cravings.
Service
10/10
the staff members are very nice and helpful, always ready with a smile! i saw the team was helpful arranging all requests we made, always with a nice word. i was amazed at their positive attitude.
0 Helpful
|
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Grayson from Australia
Business traveller
Superior King Room
3 nights in November 2025
|
Reviewed: January 06, 2026
7/10
comfortable bedrainfall showerblackout blindsmissing fridgeslow serviceunavailable staff
The bed was indeed very comfortable , and I liked the rainfall shower a lot. The blackout blinds were electric and worked well . I got upgraded to a larger room.
There was no fridge in the room , a minor inconvenience. I had to go to the bar for ice or a glass , and sometimes the bar staff were not readily available. On two occasions , I waited longer than five minutes and had to ask reception to call someone over.
0 Helpful
Sebastian from Germany
Superior King Room
3 nights in November 2025
|
Reviewed: December 29, 2025
7/10
comfy bedhelpful staffsuperior kingpoor air conditionlimited breakfastearly breakfast
i STAYED in a superior king room. The bed WAS comfy. The staff was helpful EVERY time i needed anything.
the air condition didn't work well IN my room. This made it quite uncomfortable during the night. The breakfast options were limited AND often ran out early.
0 Helpful
Keith from United Kingdom
Couple
Superior King Room
3 nights in August 2025
|
Reviewed: August 29, 2025
9.5/10

totally awesome stay!!!

huge showerextra milerose petalsroom service
The room was so cool, especially the huge shower!!! we even got a bigger room which was a total score. all the staff were super nice and helpful. They really went the extra mile. for my partner's birthday, they put rose petals and balloons in the room, SUCH a nice touch!!!
we extended our stay and wanted room service the second night, but it wasn't available! that was a little disappointing.
Location
9/10
the hotel is just a short walk from the tube station, so getting around is super easy. it is really convenient for exploring all over. it made travel very convenient, as well as easy!
Dining
9/10
Breakfast was great, and the food looked AMAZING!!! we especially liked the breakfast options. Such a delicious way to start the day. we will totally try it next time. It was SO good!
Rooms
10/10
the room had this cool, day bed style bed, and it felt super spacious. the shower was HUGE!!! overall the room was decorated so nicely and felt very homey, a place you can feel safe.
Service
10/10
the staff were helpful and friendly, always ready to assist with any questions. the reception staff were especially lovely and always willing to provide recommendations. their friendliness.!!
0 Helpful
|
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FAQs
About New Road Hotel
What are the check-in and check-out times at New Road Hotel?
Check-in is at 15:00 and check-out is at 11:00.
How far is New Road Hotel from Heathrow Airport?
The hotel is 45 km from Heathrow Airport, approximately 45 minutes via the Elizabeth line.
What on-site dining options are available at New Road Hotel?
Guests can enjoy dining at Mr White's English Chophouse, a restaurant by Marco Pierre White.
What are some nearby attractions to New Road Hotel?
Nearby attractions include Brick Lane (0.5 km), The Tower of London (1 km), and Shoreditch (1 km).
What amenities does New Road Hotel offer for fitness and wellness?
The hotel has a fitness area, yoga terrace, and unique fitness classes like BoxMind.
Is high-speed Wi-Fi available at New Road Hotel?
Yes, high-speed Wi-Fi is available throughout the hotel free of charge.
What room amenities can guests expect at New Road Hotel?
Rooms include air conditioning, a flat-screen TV, ironing facilities, and a spacious bathroom.
What dining options are located close to New Road Hotel?
Nearby restaurants include Shalamar, Safran Grill, and the Brick Lane Food Hall, all within 0.5 km.
Does New Road Hotel offer business services?
The hotel features a business centre and provides express check-in and check-out services.
What types of spaces are available for socializing or working in New Road Hotel?
The hotel offers co-working spaces, a games room, and several communal areas for relaxation.

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11Jun2026Select date
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Rooms and Guests2 Guests, 1 Room